Inception55

/ Retail & E-Commerce /

Data Intelligence for Omnichannel Retail

Retail is more complex than ever. Customers expect seamless experiences everywhere. Inception55 helps you manage inventory, personalize experiences, and maximize profitability across all channels.

Connect inventory, customer behavior, supply chain, and pricing data so you can respond instantly to demand, cut markdowns, and grow revenue.

Background

/ common challenges /

Common Challenges

▸
Inventory nightmares caused by stockouts and overstock
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Coordinating omnichannel experiences across stores, e-commerce, marketplaces, and social
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Margin pressure from competition and discounting
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Limited personalization due to fragmented customer data
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Minimal supply chain visibility from manufacturer to customer
Background

/ how inception55 helps /

How Inception55 Helps

Intelligent Inventory Management

Gain real-time visibility across all locations and channels, leverage AI demand forecasting, trigger automated replenishment, and optimize transfers.

Omnichannel Operations

Unify orders, inventory, and customers across channels, optimize BOPIS, enable ship-from-store, and ensure consistent promotions.

Dynamic Pricing & Promotions

Monitor competitor prices, receive AI recommendations for optimal pricing, track promotion effectiveness, and reduce markdowns.

Customer Personalization

Combine online and offline histories, power AI-driven recommendations, segment customers by behavior, and increase conversion rates.

Supply Chain Optimization

Track products from manufacturer to customer, predict disruptions, optimize safety stock, and monitor supplier performance.
Background

/ use cases /

Use Cases

1

Inventory Optimization

⚠
Before Inception55
  • ▸
    Stockout rate: 8% on key items
  • ▸
    Inventory turns: 4.2x per year
  • ▸
    Manual weekly inventory analysis taking 15+ hours
  • ▸
    Frequent emergency orders at premium pricing
  • ▸
    Markdown rate: 22% of inventory annually
✓
After Inception55
  • ▸
    AI predicts demand at SKU/store level
  • ▸
    Automated replenishment based on velocity and trends
  • ▸
    Transfer recommendations move inventory to where it’s needed
📈
Impact
  • ▸
    Stockout rate reduced to 2.5%
  • ▸
    Inventory turns improved to 6.1x
  • ▸
    Markdown rate decreased to 14%
  • ▸
    Working capital freed up: $1.8M
2

Omnichannel Customer Experience

⚠
Before Inception55
  • ▸
    Online and store systems disconnected
  • ▸
    Customers frustrated by inaccurate local availability
  • ▸
    Store associates lacked visibility into online history
  • ▸
    Lost sales when items out of stock locally
✓
After Inception55
  • ▸
    Real-time inventory across all channels
  • ▸
    BOPIS available for 85% of SKUs
  • ▸
    Store associates see complete customer profiles
  • ▸
    Ship-from-store generates incremental revenue
📈
Impact
  • ▸
    Customer satisfaction increased 42%
  • ▸
    Total sales up 18% with same inventory investment
3

Personalized Marketing

⚠
Before Inception55
  • ▸
    Mass email campaigns with 2.1% conversion
  • ▸
    No behavioral targeting capabilities
  • ▸
    Separate databases for online and retail customers
  • ▸
    High acquisition cost, low repeat rate
✓
After Inception55
  • ▸
    Unified customer profiles across touchpoints
  • ▸
    AI segments customers by patterns and preferences
  • ▸
    Personalized recommendations across email and web
  • ▸
    Dynamic content tailored to individual interests
📈
Impact
  • ▸
    Email conversion rate increased to 7.3%
  • ▸
    Repeat purchase rate up 32%
  • ▸
    Customer lifetime value increased 28%
Background

/ systems we connect /

Systems We Connect

▸
E-Commerce Platforms: Shopify, BigCommerce, Magento, WooCommerce, Salesforce Commerce Cloud
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Point of Sale: Square, Clover, Lightspeed, Toast, NCR, Shopify POS
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ERP & Inventory: NetSuite, SAP Business One, Microsoft Dynamics, Cin7, Brightpearl
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Marketplaces: Amazon, eBay, Walmart Marketplace, Etsy
▸
Marketing Platforms: Klaviyo, Mailchimp, HubSpot, Braze, Iterable
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Fulfillment & 3PL: ShipStation, ShipBob, Flexport, FedEx, UPS
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Analytics: Google Analytics, Adobe Analytics, Mixpanel

/ customer success /

Regional Apparel Retailer

$31M retailer with 12 stores and a growing e-commerce presence
⚠

Challenges

  • ▸
    Inventory stockouts costing $2M in lost sales annually
  • ▸
    E-commerce and stores operating separately
  • ▸
    No ability to leverage store inventory for online orders
  • ▸
    Markdowns averaging 24% of inventory value
  • ▸
    Fragmented customer data across POS, e-commerce, and email
✓

Solution

  • ▸
    Unified inventory management across stores and e-commerce
  • ▸
    Demand forecasting and automated replenishment
  • ▸
    Ship-from-store and BOPIS capabilities
  • ▸
    Customer data platform with AI personalization
📈

Results

  • ▸
    Stockouts reduced from 8% to 2.3%
  • ▸
    Inventory turns improved 45%
  • ▸
    Ship-from-store generating $400K monthly
  • ▸
    Markdowns reduced to 16%
  • ▸
    Customer repeat rate increased 38%
  • ▸
    Total revenue up 22% without new stores
📊

Metrics

  • ▸
    ROI: 390%
"
Inception55 transformed us into a true omnichannel business. Our customers can shop however they want, and we can finally leverage all our inventory.
— Amanda Richardson, COO

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